MEMBER SPOTLIGHT
Buddy's Pizza and TradeFirst: A Recipe for Success
Since joining TradeFirst in the 1980s, Buddy’s Pizza has not only delighted taste buds with its delicious pizza but has also leveraged the power of TradeDollars to enhance its operational efficiency and bottom line. With a staggering two million dollars in TradeFirst transactions, Buddy’s Pizza has seamlessly integrated the benefits of trade into its business model.
A Culinary and Business Triumph
Buddy’s Pizza has become synonymous with mouthwatering pizza, but its success story extends beyond culinary excellence. By tapping into the TradeFirst network, Buddy’s has transformed the way they handle business expenditures, showcasing a strategic and innovative approach to managing operational costs.
Attract New Customers
For decades, Buddy’s Pizza has used TradeFirst as another channel for bringing customers through its doors and generating incremental business. Since joining the network in the 1980s, Buddy’s has completed approximately $2 million in TradeFirst transactions—demonstrating how a long-term TradeFirst membership can turn unused capacity into real sales.
TradeFirst connects Buddy’s with local business owners and employees who can choose Buddy’s for meetings, employee meals, celebrations, client entertainment and everyday dining. Those TradeFirst customers also have the potential to introduce additional cash-paying guests, helping extend the value of each TradeFirst relationship beyond the original transaction.
Save Precious Cash
The other side of the equation is how Buddy’s puts the TradeDollars it earns back to work.
Instead of using cash for every operating expense, Buddy’s has used TradeFirst to purchase business necessities including cleaning services, linens, paper products and other operating needs. That allows cash to remain available for expenses that require it while TradeDollars help cover selected costs throughout the business.
Trade has even supported Buddy’s expansion. As Detroit Operations Director Wesley A. explained, TradeFirst helped conserve cash while opening new locations, including the Buddy’s location at Grand Circus Park in Detroit.
After more than 30 years in the network and roughly $2 million in TradeFirst transactions, Buddy’s provides a powerful example of the TradeFirst model at work: generate incremental sales, earn TradeDollars, and use those TradeDollars to offset business expenses and conserve cash.
Trade helps us open new locations –like our new Buddy’s in Detroit on Grand Circus Park. We conserve cash flow by using TradeFirst to pay for cleaning services, linens, paper products and more. Over the last 30 years, Trade has really helped grow our business.